Welcome to Phase One
The Skin Well project began with a quiet question:
Why isn’t skin included in our national conversation about health?
From that starting point, three core ideas took shape — not as demands, but as observations:
That skin deserves to be included in public health messaging
That the Department of Health and Social Care should guide the training and standards of those who work with skin
That qualified skin therapists merit regulatory recognition for the essential care they provide
Phase One didn’t set out to make noise.
It set out to open a door.
These early scenarios and open letters were written to invite reflection — to gently show where skin falls through the gaps, and to build a foundation that later phases could develop with more structure, evidence, and collaboration.
From here, you can explore the pieces that Phase Two — and now Phase Three — continue to build upon:
→A Case for National Skin Health
A scenario-led advocacy series spotlighting why skin deserves a place in public health.
→Open Letters
Thoughtful messages to policymakers, regulators, and those shaping the future of skin health.
The Skin Well®
A grassroots, evidence-aware initiative supporting public skin education.
👉 @theskinwell_
Disclaimer
A Clear Case for National Skin Health is part of an independent advocacy series by The Skin Well™. These pieces are written from lived professional experience and personal reflection. They are intended to raise questions, highlight gaps, and explore opportunities for public health improvement.
They do not replace professional medical advice, and they do not represent the views of the NHS or any governmental body.
It should not be used as a substitute for professional medical advice, diagnosis, or treatment. If you have concerns about your skin or health, please speak with your GP or a qualified healthcare provider.
I welcome constructive feedback. If you notice any information that may be inaccurate or outdated, please let me know so I can review and improve.
© 2025 Jacqui de Jager | The Skin Well® & The Happy Skin Clinic®
All rights reserved. This leaflet is for personal use and education only. It may not be reproduced, distributed, or adapted without written permission.